Online Expo `96, a conference and exposition from July 11-13 in San Francisco, today announced that John C. (Bud) Colligan, president and CEO of Macromedia, and Ross Jardine, founder of iMALL, will present case studies on the extraordinary success of their respective companies during the "Capital Formation: Growing the new Technology Concern" conference track.

Colligan will speak on Friday, July 12 during the track that is scheduled from 10 a.m. through 12:30 p.m., and Jardine will speak on Saturday, July 13 during the track that is scheduled from 2:30 p.m. through 5 p.m.

"Mr. Colligan and Mr. Jardine can relate two incredible success stories of the Internet," said Michael Wiedder, CEO of International Marketing Associates, producers of Online Expo `96. "Hearing these two gentlemen speak will be extremely valuable for anyone looking to incorporate the Internet into their business model."

Founded in 1992, Macromedia, Inc. (NASDAQ:MACR) is the leading provider of cross-platform software tools for Web publishing, multimedia and graphics. Colligan leads a team of more than 300 employees developing and marketing the preeminent set of design tools for multimedia, graphics and Web professionals and enthusiasts.

Before forming Macromedia, Colligan joined Apple Computer's Macintosh Division in 1983 and assisted in the launch and development of the Macintosh. Subsequently, he headed Authorware as president and CEO, a position he held from 1989 to 1992.

Jardine was introduced to the Internet in the early part of 1993 and shortly thereafter started the iMALL in an effort to assist other entrepreneurs and small business owners in learning about the Internet and doing business online. Previously, Jardine ran a sports marketing company that produced officially licensed products for such organizations as the National Football League, the Indy 500, the Kentucky Derby and the America's Cup.

Expecting to draw more than 25,000 Bay Area professionals and 125 participating exhibitors, Online Expo `96 will kick off in San Francisco this week at the Concourse Exhibition Center, 635 8th Street. The Expo will feature many other special events and presentations of interest, including the unveiling of the Virtual Office of the Future showcase, a simulated office environment that will feature cutting-edge office products from industry-leading manufacturers such as Apple, Motorola, NEC and many more; Electronic Red-Lining, a captivating online summit that will feature San Francisco Mayor Willie Brown addressing minority issues on the Internet; Women's Summit, which will be moderated by Elizabeth Wiese of Associated Press and will focus on the evolving role and pressing issues of women online; as well as many valuable business-to-business conference tracks. Exhibition house are daily from 10 a.m. through 6 p.m.

Online Expo `96 features three national expositions and conferences. Cities and dates currently scheduled: San Francisco. July 11-13; New York, September 5-7; and Los Angeles, October 24-26.